My travels

rules: Fill in the following questions & tag 5 friends (try friends who travel a lot).

  • My best trip ever…
    2 week Kenya Trip with safaris with Ofi and Daniel (4) and Yonatan (2)
  • My worst trip ever…
    probably a transatlantic flight where they seated me in the very last row – back when the last few rows were smoking!
  • Most important thing I ever lost on a trip…
    nothing comes to mind
  • Most important thing I ever forgot to take on a trip…
    one of the kids?
  • Thing I miss most when I’m away…
    My family
  • Thing I miss least when I’m away…
    babies keeping me up at night
  • Favorite travel partner…
    My wife, Ofi
  • Place I hope to travel to someday…
    Japan
Nobody tagged

fill in this meme

Sleeqo

Full Disclosure – SleeQo is a new meme service just launched by my brother and sister – I am not sure I fully get it – but I like it – and I am wishing them success!

Sphinncon SMX Jerusalem 2010
This past Sunday afternoon Barry Schwartz hosted a mini-SMX in Jerusalem, Israel. Vanessa Fox joined him from the US as well. A short, relaxed version of SMX. Nice event – loved that it was so close to our office! It was good seeing my friends and colleagues from various places in Israel who made their way through the mountains to Jerusalem on what turned out to be a beautiful springlike day!

I spoke about Reputation Management Pitfalls and I will share the main points.
Note: when I say reputation management I mean getting negative results for your keyword out of the top 10 in Google.
1) Understand what your client really wants – it’s not always what they tell you at first. Dig deeper.
2) The goal is to “own” the top ten in Google and other search engines by working with Google – create and promote sites full of relevant content and get authoritative and/or topic-relevant links.
3) Don’t confuse Rep Management with SEO – it’s not a good idea to overdo the linking process – you will end up making your job more difficult – you will need to compete with yourself to move more sites into the top ten.

I will post the presentation on Slideshare soon.