Hyperactive Sam

On Saturday in Alon Shvut I tend to spend some time schmoozing in the park while my kids play. It’s one of the main reasons I enjoy living here. So yesterday someone asks me about Google’s secrets and how much it would help me if I just knew Google’s secrets.

My answer? Not that much. I don’t think that knowledge is the biggest issue in SEO Success. I feel like we know what needs to be done – getting real sites to talk about our company and products in the correct context – getting links from the right kind of natural sites etc. When we’re not doing these things we are trying to make it look like we did these things. The most interesting information that Matt Cutts and his Webspam team have is probably information on how people are trying to beat the system – all the shtick that people pull etc. But that stuff won’t really get you far because presumably those are the holes they are filling as they become aware. Also you can’t create a long-term business based on using some loopholes.

I don’t feel like there are secrets out there that would help me all that much. I think that SEO’s would probably do better just building their sites and doing everything they can to make them either popular or make it look like they are popular (hint: sometimes it’s easier to actually do something interesting than to pretend to do something interesting…) and leave the chase after Google’s secrets to someone who is bored!

It would be interesting to know what Bing has in store for us – I am personally hoping the after Bing and Yahoo combine there will actually be a significant competitor to Google in the Search Engine space. I never like all my eggs in one basket.

A few weeks ago TED, that cool conference where people share ideas (watching all of those lectures is probably as valuable as going to college for a year..) held a Tel Aviv event called TedX Tel Aviv.
In any case, one of the speakers was talking about seaweed as being a key to cleaning carbon gas byproducts from oil refineries. He also talked about how fish are high in Omega 3 because they eat seaweed.

Anyway, the other day i bought a can of sardines to increase my Omega 3′s and while eating it – it wasn’t too tasty, I was thinking…

Why don’t we feed cows seaweed – I figure its more like grass than the corn we feed them now (at least in the US) and if they can get absorb the Omega 3 then the steak we eat should be more healthful. A quick search on Google shows that various people have already suggested adding seaweed to cow diets as a way to lower “gas emissions” from cows, which cause 20% of all greenhouse gasses…

Food for thought?