Archive for the ‘Business’ Category

Healthy Office Food

Tuesday, July 6th, 2010

I was recently speaking with a colleague who also runs a small office and we were talking about what food we provide for our staff.
He said his staff had been buying doughnuts and had now branched out into breakfast tacos!

Five Blocks provides a light lunch – or rather we have a fridge with various ingredients from which one can make their own lunch.

Over the past few weeks I am trying an experiment, purchasing somewhat healthier food to see how people like it.

We are now buying: Fruits, Vegetables, whole grain bread, tuna fish, frozen fish, low-fat yogurt, peanut butter, humus…
We have long been avoiding: Sugary drinks, Sugar-free drinks (we have a water cooler – so people can make their own tea, lemonade, etc.), pizza, hamburgers, doughnuts

Our Nespresso machine is still pumping out great coffee in various varieties including decaf…

Jury is still out on pretzels, tea biscuits, crackers…

Having an influence over what people eat ever day means the company could actually be a good influence on people’s health – we’ll see about that.
The changes we are trying are actually also being influenced by several people in the office who are making a serious effort to eat healthier foods, some avoiding meat, etc.
So far people seem to be happy. I will keep you posted….

Sphinncon Israel 2010

Tuesday, March 9th, 2010

Sphinncon SMX Jerusalem 2010
This past Sunday afternoon Barry Schwartz hosted a mini-SMX in Jerusalem, Israel. Vanessa Fox joined him from the US as well. A short, relaxed version of SMX. Nice event – loved that it was so close to our office! It was good seeing my friends and colleagues from various places in Israel who made their way through the mountains to Jerusalem on what turned out to be a beautiful springlike day!

I spoke about Reputation Management Pitfalls and I will share the main points.
Note: when I say reputation management I mean getting negative results for your keyword out of the top 10 in Google.
1) Understand what your client really wants – it’s not always what they tell you at first. Dig deeper.
2) The goal is to “own” the top ten in Google and other search engines by working with Google – create and promote sites full of relevant content and get authoritative and/or topic-relevant links.
3) Don’t confuse Rep Management with SEO – it’s not a good idea to overdo the linking process – you will end up making your job more difficult – you will need to compete with yourself to move more sites into the top ten.

I will post the presentation on Slideshare soon.

A Unique Org Chart

Thursday, January 21st, 2010

I was trying to help a partner understand our org chart and remembered that at CES in Las Vegas the Lego people were giving out little Lego guys.

This is what I sent my partner: